Discounted
DMAGroup Rates
ALL RATES ARE COMMISSIONABLE
| SAU | LOCAL CAP | ROP/CLASSIFIED AUTO DEALER | STAND-BY | |
| DAILY | 142.12 | 124.48 | 121.65 | 77.17 |
| SUNDAY | 162.67 | 143.84 | 142.39 |
35% DISCOUNT FOR PICK-UP OF SAME COPY WITHIN SIX DAYS
Color Rates DAILY AND SUNDAY
ONE COLOR – $910 TWO COLOR – $1,335 THREE COLOR – $1,530
| daily insert circulation | cpm | cost* | Sunday insert circulation | cpm | cost* | |
| 1 page preprint | 128,000 | $48 | $6,144 | 158,000 | $48 | $7,584 |
| 4 page preprint | 128,000 | $57 | $7,296 | 158,000 | $57 | $9,006 |
| 8 page preprint | 128,000 | $63 | $8,064 | 158,000 | $63 | $9,954 |
*TOTAL COULD VARY SLIGHTLY DUE TO CIRCULATION FLUCTUATIONS. CALL FOR PRICING ON OTHER PAGE COUNTS.
Online/Mobile Rates Available upon request

Circulation Source: 2011 ABC Audit Report
For The Gazette, Dubuque Telegraph Herald
Circulation Source: 2010 ABC Audit Report
For the Waterloo Courier
Readership source: 2010 Consumer Market Study, MORI
